Viber stickersCanal+ |
-
|
- Work
-
|
- Viber stickers
Brief
To engage with existing Canal+ customers and reach potential subscribers on Myanmar's most popular messaging platform, Viber, we created a set of uniquely expressive stickers, designed to be shared with friends and family in everyday conversation.
Description
Built around the multi-channel content highlights you expect from Canal+, like drama, comedy and sports, the Canal+ stickers were an overnight hit and within just 2 months they had been shared 1.5 million times by more than 1 million Viber users. How's that for a marketing idea that really sticks!
Result
Within 2 months
1.5 million stickers shared
Viber community has grown to
50.000
Stickers have been used by
1 million Viber users
Other work — All work
Bawdar x Port Autonomy
We realized that bar branding in Myanmar was too often two dimensional; uni ...
Sponsor launch in Myanmar
We have identified three objectives: to drive brand awareness and build bra ...
One less thing to imagine!
We realized that dreams really can come true with our first commercial for ...
Newsletter — Monthly
Are you in the loop? Get all the latest news, views and insight from Synapse Original in one timely monthly.
